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Agenda
Materials
Module 1 «Consumers Trends»
Presentations «Consumers trends»
Module 2 «Sensory & Aroma Marketing»
Presentations «Sensory & Aroma Marketing»
Module 3 «Neuromarketing»
Presentations «Neuromarketing»
Module 4 «Augmented Reality»
PRESENTATIONS «AUGMENTED REALITY»
Activity «Marketing strategy for special wines»
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Tuesday, 27 June
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